Las aplicaciones móviles corporativas son el presente

Es posible que estés leyendo este blog desde tu portátil. En ese caso, tengo que decirte que estás obsoleto, por muy reciente que haya sido tu compra. Si estás leyendo este blog desde un equipo de escritorio… sólo puedo decirte que deberías dejar de leer inmediatamente  e ir a una web de venta de dispositivos móviles para elegir cuál sera tu herramienta de trabajo y ocio en los próximos años.

Si continúa la progresión actual, en 2016 el número de aplicaciones móviles descargadas será de 44 millones. El gasto registrado en 2010 en el mercado de descargas móviles fue de 6.800 millones de dólares, en 2015 se espera que aumente hasta los 15.000 millones de dólares.

Tal y como hemos sentenciado varias veces en nuestra cuenta de Twitter, el negocio de las aplicaciones móviles no es el futuro, es el presente. Las aplicaciones móviles aumentan la productividad, reducen el consumo de papel y consiguen ingresos para las empresas como ningún otro dispositivo informático lo ha hecho hasta ahora.

Gracias a tecnologías como NFC, la Realidad Aumentada o la Geolocalización, la experiencia de uso de un dispositivo móvil con las aplicaciones adecuadas instaladas consigue por fin cumplir el viejo anhelo de conseguir llevar a cabo cualquiera de nuestras actividades profesionales o personales en cualquier lugar donde te encuentres.

La siguiente infografía explica clara y gráficamente porqué la inmensa mayoría de las empresas están embarcadas en el desarrollo de su estrategia de movilidad, si es que no han sacado ya al mercado una o varias aplicaciones móviles para sus empleados, clientes o proveedores.

 

Mobile Help Desk in Enterprise

¿Está preparada tu empresa para este desafío del futuro presente?

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